A.C. Milan case study

An in-depth football documentary was filmed and produced, whilst A.C Milan were over in Scotland during their summer break.  The team and coaching staff were followed and the documentary higlighted their passion for the 'beautiful game'.  The history of Scottish football, Hampden Park and the impact that A.C Milan's football camps have on younger generations were also focused on.  The basics of football as well as health, fitness and skill were all documented as the Italians entertained and taught the Scottish youngsters.  The documentary was screened on Italian television and was met with high praise.